ChatGPT is the New Way to Search
AI powered search is changing how we find information online.
I rarely use Google anymore.
I use ChatGPT.
If I have a question, need research, want to learn something, or need clarity, I don’t want 10 links, ads, or a YouTube video that takes 8 minutes to get to the point. I want the answer.
That’s where ChatGPT changes everything.
Google was built for searching. ChatGPT is built for understanding.
Instead of typing keywords and hunting for the right source, I can ask a real question with context and get a real answer. Not a list of links. Not SEO fluff. Actual insight.
This is why I believe ChatGPT is the next big thing in search.

It hasn’t fully replaced Google yet, but the behavior shift has already started. Once people experience getting direct answers instead of doing the work themselves, it’s hard to go back.
This isn’t just about technology. It’s about how humans want information now. Faster. Smarter. More personalized.
We’re early. And that’s the opportunity.
The businesses, marketers, and creators who learn how to adapt now will be way ahead when AI powered search becomes the norm.
Google should be paying attention.
I know I am.
You should be too.
AUTHOR
Kim Kelley, Marketing Guru

Kim Kelley is the founder of Creative Marketing Arts, a California-based marketing agency specializing in digital strategy, experiential events, and community-driven campaigns. With over 30 years in the shopping center industry, Kim blends creative ideas with data-driven marketing to deliver innovative solutions for REIT advertising and brand engagement. With an eye for detail and a passion for results, she helps clients discover Out of the Box strategies that connect with audiences and build loyalty.
CMA partners with local and national brands to create meaningful connections that inspire action. The full service marketing agency proudly supports community causes, including the Homeless Assistance Resource Team (HART) and the Sacramento SPCA, by donating a portion of proceeds from every event to help families and animals in need.
