Publicity Points Ideas & Inspiration

Bonus & Publicity Points Overview

Earn extra points for your school! Bonus Points come from student participation in special mall events, while Publicity Points reward schools for promoting the School Shopping program. Take advantage of these opportunities to boost your school’s ranking!

Additional Bonus & Publicity Points

  • Notices on school’s marquee
  • Additional flyer distribution
  • Mentioning the program on voicemail at your school
  • Link CMA and/or the mall’s website while mentioning the program on your school’s website
  • Poster contests-have classes compete in making posters, then use them to hang around the school and community
  • Student’s newspapers
  • Link online receipt submitting portal to school website
  • Incorporate information into weekly emails to parents
  • Create a dropbox for receipt collection in your school’s attendance office or in classrooms – 1,000 points per box
  • Classroom displays-we’ve had pictures sent in of some great dioramas and projects promoting the program