All StoriesCategory: Market Research
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AI Powered Search: We Discover What’s Next
AI powered search is transforming how people find information online. As ChatGPT reshapes search behavior, businesses must rethink their digital strategy or risk falling behind.
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Apple Maps for Shopping Centers: Seven Reasons It Belongs in Every California Marketing Strategy
Apple Maps for shopping centers is no longer optional. As consumer discovery shifts to mobile, voice, and in car navigation, Apple Maps is shaping where Californians shop, dine, and spend time. Here are seven reasons it deserves a permanent place in every shopping center marketing strategy.
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The Big Fashion Picture: Fashion Trends 2026
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Fashion trends 2026 reflect a shift toward intention, identity and storytelling. The big fashion picture for 2026 is no longer on chasing trends but on choosing pieces that feel personal, functional, and enduring.
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Why Sustainable Holiday Marketing Will Define This Year’s Holiday Season
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Sustainable holiday marketing is transforming how consumers shop and how brands show up during the busiest season of the year. Shoppers want transparency, ethical practices, and products that align with their values. This blog explores why purpose driven brands will stand out and how retailers can adapt to meet growing demand for sustainability.
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How to Add Meaning (and Magic) to Holiday Retail Marketing in 2025
Value, meaning, and connection are driving holiday retail marketing. Learn how brands can inspire loyalty and create memorable campaigns this season.
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Chatbots and Checkouts: The Rise of AI-Powered Shopping This Holiday Season
AI-powered shopping is changing how we browse, buy and connect. Here’s how retailers and shoppers can make the most of this digital shift.
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Big Boxes, Mom-and-Pops, and the Tariff Impact on Retail
The tariff impact on retail is reshaping how big boxes and mom-and-pops prepare for Holiday 2025 and what it means for shopping centers everywhere.
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Why Retail Isn’t the Same as 15 Years Ago: The Amazon Effect on Retail
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Fifteen years ago, shopping meant weekends at the mall and conversations with salespeople. Today, the Amazon effect on retail has transformed everything—from how we browse and buy to what we expect from brands. This shift toward instant gratification and digital convenience is redefining the balance between online speed and real-world experience.
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The Battle Between Local Retail and Online Shopping Giants
Local retail and online shopping are shaping the future of how we buy. From empty shelves to endless digital options, this blog explores the struggle to support local stores while navigating the convenience of Amazon and other giants.
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Retail Trends for Gen Z and Generation Alpha
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Gen Z and Generation Alpha are redefining shopping. Explore the retail trends for Gen Z that highlight experiences, community, sustainability, and interactivity, shaping the future of retail.