Marketing Insights Blog
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Apple Maps for Shopping Centers: Seven Reasons It Belongs in Every California Marketing Strategy
Apple Maps for shopping centers is no longer optional. As consumer discovery shifts to mobile, voice, and in car navigation, Apple Maps is shaping where Californians shop, dine, and spend time. Here are seven reasons it deserves a permanent place in every shopping center marketing strategy.
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The Mural Effect
Shopping centers struggling to fill vacancies are losing more than leasing income; they are also losing money to restore property that has been defaced by taggers who see easy targets…
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10 Tips to Improve Your Content
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Copywriting for SEO (search engine optimization) is the process of creating search engine-friendly content that—most importantly—caters to users and their questions. When done right, SEO copywriting can help boost your…
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The Pleasure Principle
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The Pleasure Principle & Retail Therapy go Hand-in-HandThe world has turned upside down and inside out the last couple of years, with shutdowns and closures making us long for the…
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Our Intern is all Grown Up
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in About UsKim Kelley, CEO of Creative Marketing Arts, is fond of saying she offers her employees a lifestyle, not a job. For Dylan Blankenship, it may be more accurate to say…
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60% Of The World Is Using Digital Media
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Social media isn’t just for friends & family anymore. Even though it is awesome to photo share and check-in with your close-knit network, successful entrepreneurs realize that digital marketing is…
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12 Years & Still Growing!
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in About Us12 Years & Still Growing!Some people work to live. A lucky few live to work. Count Sara Espinosa among the very lucky. “This isn’t a job for me. I love…