Marketing Insights Blog
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Gen Z Mall Trends: Why Community Is Bringing Shoppers Back
Gen Z mall trends reveal a renewed interest in shopping centers as places for connection, discovery and meaningful community experiences.
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Demographic Overview Generation X
Marketing to Gen X is not going to be as simple as some of the other demographics. They are skeptical consumers who value authenticity, practicality, and reliability. A straightforward approach…
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Demographic Overview Generation Baby Boomers
The Baby Boomer generation includes people born between 1946 and 1964, meaning they are currently between 60 and 78 years old in 2024.
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Building Your Brand
At Creative Marketing Arts, we believe that branding is more than just a logo—it’s the soul of your business, the story behind your mission, and the emotional connection you create…
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First Impressions Matter
At Creative Marketing Arts, we include reputation management in all our marketing plans. It often meets with some resistance—until clients realize how quickly public perception can shift. If no one…
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Why Social Media Should Be a Cornerstone of Your Shopping Center’s Marketing Budget
Creative Marketing Arts is challenged each year when presenting a large line item in the budgets for social media and reputation management. Shopping centers often operate with tight marketing budgets,…
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5 Things That Set a Digital Branding Agency Apart From the Rest
Creative Marketing Arts is dedicated to building true partnerships with our clients, focusing on collaborative branding strategies that drive success. Our team at CMA has made a firm commitment to…