Category: Insights
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What’s Color Got to Do With It? Everything.
Color isn’t just a design choice—it’s a branding powerhouse. Learn how color psychology shapes customer perception, drives action, and defines your brand’s identity.
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5 Common Social Media Mistakes That Kill Engagement
Low engagement? You might be making these 5 social media mistakes. Learn what to avoid and how CMA helps brands create content that actually connects.
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Innovation with Integrity
Discover how to harness AI tools ethically without losing your brand’s soul. In the final part of our AI series, CMA shares best practices for responsible innovation that keeps humans at the heart of creativity.
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Moving from Stuck to Stunning
Every marketer hits creative blocks. In this post, we show how to go from hesitation to inspiration using ChatGPT for brainstorming and Canva for visual design. Learn how Creative Marketing Arts helps you turn stuck moments into standout content.
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Content Is King
Writing great content doesn’t have to take hours. Learn how to speed up your workflow and stay on-brand using ChatGPT and Canva—just like we do at CMA.
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Give Your Brand an Authentic Voice
Learn how to develop and amplify a brand voice that’s clear, consistent, and truly authentic—with help from smart tools like ChatGPT and strategic branding boards.
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How to Get the Most from Your AI Chat Bot
AI tools are powerful—but only if you know how to talk to them. In this first post of our five-part series, we break down how to write better prompts, troubleshoot common chatbot issues, and start getting smarter, more accurate results from tools like ChatGPT.
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Mall Brands Are Cool Again
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in InsightsMall brands are making a stylish comeback, blending Y2K nostalgia with modern rebrands that are catching fire across generations.
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Gen Z Loves Brand Swag
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in InsightsWhen it comes to earning Gen Z’s loyalty, brands need to think beyond points and discounts.
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Gen Z “Little Treat” Culture
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in InsightsFrom $6 lattes to spontaneous Sephora buys, Gen Z is embracing the joy of small indulgences—and big brands are taking notice.